1
Print the Persona Template
Print a persona template for each segment on an A4 or bigger format.
TIP: If you’re planning to do this exercise with your team, print the template in a bigger format and use sticky notes to fill out the boxes.
2
Fill in Persona Template
Fill out each box with all the information you have about this segment
TIP: Talk to your users if you feel like you don’t have enough information about them.
TIP: Keep in mind that aspects like gender and age can be very fluid. You might exclude potential user groups if this is not considered.
3
Supplement your Personas
Supplement your personas each time you discover new information about your users.